Strategic design, bright ideas.

Mark for an upscale sports bar & grill to be opened in 2009 in Las Vegas. The bar is part of City Center, the largest privately financed development in the United States costing upwards of $11 billion. Notice the subtle suggestion of a martini glass with the rest of the words 'floating' in the sky! * The rest of the logos were also part of the presentation to the client.
Completed while working at The Richards Group - RBMM. Creative Directors: Brian Owens & Yvetter Wheeler.

Chosen mark  

* Presented mark 1  

* Presented mark 2  

* Presented mark 3